About US
Street Cred Media was created by Director Mykyle Samuel in 2019. The business was born out of a vision that he realised to unite the new wave music generation through concerts and a Street Cred Album. Mykyle developed a powerful holistic social media and PR strategy, with insightful content creation. He created this with his network of Influencers and celebrities as well as his own Podcast in partnership with SlikourOnLife. He was immediately noticed by big brands who became partners and sponsors to his vision. Furthermore, the brand has made waves in the music business attracting the likes of Costa Titch & Tyla to the projects.
Today Street Cred Media has grown into a full solution digital strategy, content creation, audio creation, social media, content management & Influencer selection, placement & management partner. Street Cred Media has proven results in marketing, brand awareness, engagement, growth and sales across Facebook, TikTok, Instagram, X & Youtube.
“Not only are we the generation born into an era of knowing nothing but social media, Street Cred Media is a team of people with Influence” – Mykyle Samuel
Business model & overview
Street Cred Media is a dynamic digital marketing agency that specializes in amplifying brand presence through innovative social media strategies, authentic influencer collaborations, compelling content creation, aligned sound & audio creations and impactful promotional advertising, with keen knowledge about algorithms & utelising current trends, to help businesses engage, grow and thrive in the digital age.
WHY CHOOSE US AS YOUR
SOCIAL MEDIA INFLUENCE PARTNER?
We understand the social media influence game. Paying for ads will get you the exact same results as everyone else, mass reach and minimal engagement. You will be paying the algorithm, when instead you can get the algorithm to pay you. Consumers will always value being told about a product over being forced to engage with content. These algorithms know the difference between organic views and ones that are paid for. Growing your account via ads will mold it into an account that can never grow without it being paid for.
Most if not all media companies lure you into the narrative of paying for ads. While the views may entice you to waste your marketing budget, there are a few things you should know:
Facebook/Instagram/TikTok Ads are a highly saturated medium. They are also overused and impersonal. The effect of seeing an ad vs someone you know and trust advocating the product are completely different. Think about the last time you saw a sponsored post. Did it fill you with the need to buy the product? On average when a consumer uses social media for 1hour they will be presented with a minimum of 70 different ads. However when a friend, colleague, or public figure tells you how much they love the product, the chances of purchase are at a much higher rate.
Most media companies pay no attention to current trending audios, challenges and other means of making content viral. The number one trending audio if put on any video automatically increases reach by 400% if done at the right time. The “demure” trend for example saw millions of views and if you input that In your caption, automatically triggers more reach. These are inside tricks that need to be exploited, we have a team dedicated to finding trending audios and challenges to get you the most reach out of your content.
We offer tailored solutions, we don’t use one-size-fits-all strategies. Every brand is unique, & we customize our approach to your specific needs.

Proven Expertise: With years of experience, our team has successfully managed campaigns across various industries, from small businesses to large enterprises.

Holistic Approach: We manage every aspect of your social media promotions, so you can focus on what you do best.

Results-Driven: Our focus is on delivering real, measurable results. Whether you want more followers, increased website traffic, or higher sales, we make it happen.